In a press conference yesterday by Fujifilm Philippines at Discovery Suites in Ortigas, they unveiled to the media two new powerful and superior camera lines just a few days after their Japan launch – Fujifilm X-Pro2 premium interchangeable lens camera and the more compact Fujifilm X70.
Unveiling the Fujifilm X-Pro2
Fujifilm started the mirrorless revolution in 2012 with the retro styled X-Pro1. Like its predecessor, Fujifilm X-Pro2 is a flagship model that takes advantage of the best in Fujifilm technology; set to change the way we look at the more lightweight, powerful and aesthetically superior volition to DSLR cameras.
Three years in the making, the FUJIFILM X-Pro2 makes history as the world’s first and only Hybrid Multi Viewfinder making use of the exceptional Electronic viewfinders (EVF) used by mirrorless cameras and optical viewfinders which most documentary, reportage and street photographers prefer for a more natural view.
It incorporates them both, harnessing a technically remarkable Multi-Magnification ability that automatically switches viewfinder magnification according to the lens the photographer is using plus the Electronic Rangefinder.
(it simultaneously displays the electronic viewfinder on top of the optical one. You get the best of both worlds)
The FUJIFILM X-Pro2 also has a newly developed 24.3MP X-Trans CMOS III sensor and high-performance X Processor Pro image processing engine that can deliver stunning images with a perceived resolution far greater than the actual number of pixels used.
This camera is also built with magnesium alloy and is tightly sealed in its 61 points. It’s dust-proof, splash-proof and capable of operating in temperatures as low as 10°C. Add to that its dual SD card slots which mean more preferable room for your images, the 4x the processing speed of conventional image processing engines.
More Compact Fujifilm X70
FUJIFILM X70 would be your preferred option for compact design.
Without precedent, it’s the first of its kind in a new line as it is the first X-Series model to offer a touchscreen display that rotates 180 degrees enabling users to shoot from various angles and perfect those warranted selfies.
It also comes with a Fujinon18.5mm F2.8 lens which would be splendid for group shots or spectacular landscapes, seascapes and sunsets adept for the Philippine setting.
Weighing 340 grams, it is the lightest X-Series camera with an APS-C sized sensor in a milled aluminum exposure compensation and shutter speed dials. The latter makes it so easy to quickly access key features while the aperture and focusing rings are made from the same material to keep the weight down.
The FUJIFILM X70 is a pocket-sized wonder that delivers high quality images that is unique to X-Series models. Apertures can be changed in 1/3 or 1 stop increments, plus the focusing ring doubles up as a control ring for quick access to a range of functions.
The unparalleled color reproduction technology and the unique Lens Modulation Optimizer (LMO) image processing technology are a result of FUJIFILM’s 80 years of experience and expertise in photographic technology research.
The on sensor phase detection AF works ultra-fastat 0.1 second and the high-speed proprietary EXR Processor II image processor makes the camera start up in just 0.5sec. The shutter time lag is almost negligible at 0.01sec and gets a shooting interval of 0.5 seconds.
FUJIFILM also adds two new premium products to its impressive lineup.
FUJIFILM X-E2S is the latest rangefinder-style model in the world-renowned X-Series that comes with a durable, compact, and lightweight body with a Real-Time Viewfinder that offers a large display magnification of 0.62x*1 and an electronic viewfinder with the world’s shortest display time lag*2 of 0.005 seconds.
Furthermore, X-E2S is also equipped with an AF system that excels at capturing subjects in motion. An evolved version of the X-E2, it retains the functionality and rangefinder-style design and adds new features including an improved grip, an electronic shutter and a more intuitive GUI to enhance the user experience.
The new FUJINON XF100-400mm F4.5-5.6 R LM OIS WR expands the range to a super telephoto option. It is a super telephoto zoom lens that covers a 35mm focal length equivalent of 152-609mm. The high performance optical construction of 21 elements in 14 groups includes five ED lenses and one Super ED lens to help reduce chromatic aberration that often occurs in telephoto lenses.
Fujifilm X-Pro2 Price in the Philippines
The Fujifilm X-Pro2 in the Philippines is priced at Php 90,990 on pre-order with a delivery date at the end of February. Catch the special dealer promotion at PhotoWorld Manila from January 28 to February 2, 2016 and the Cebu Launch on February 6, 2016 and get the 35MM F2 at P10,990 (savings of P10,000) and Free Leather Case (savings: P5,290).
Get the Fujifilm X70 camera earliest in the world with a Philippine price of Php 36,990. Catch the special dealer promotion at PhotoWorld Manila with Free Leather Case worth P3,690.
Subsequently, the Fujifilm X-E2S has an SRP of P36,990 (body only) & P52,990 (w/ 18-55mm kit). The Fujifilm X-E2 has special SRP P32,990 for the XE2 body and P42,990 for the 18-55mm kit. Both PhotoWorld Manila special dealer promotion comes with free 8G Ultra SD Card.